The ecology of a website

Este post también está disponible en: Spanish

Planta

Miryam has filled the office with plants. It was inevitable. When she is walking down the street there is no green living organism beyond their admiration.

And the colours of Autumn all they do is encourage her antennae. It would seem that the ochres and reds are only waiting to be caught by her pupil just to get excited and become a flower in our living room.

Something similar occurs in the way retoNet has been built.

Of course, instead of plants, we put text here, an image there and “how about a slideshow?”.

The truth is that the site has been growing like in a pot, as an organic process, bit by bit, with colours and ideas that inspire us.

Our goal has always been to create a site that can be read at ease and be visually attractive, besides being a useful resource for those who do multimedia production, write blogs or create web design experiences.

But it is always “work in progress”, a process that never ends because it is necessary to maintain the blog, update the system, look for fresh ideas, learn and develop new skills… permanently.

In September, for example, we spent hours updating the technology that supports the site:

  • We installed the latest version of this fantastic digital vase called WordPress that helps us to manage our content very easily.
  • Updated the WP Arras theme, which enables us, for instance, to display that “wall” of posts on the homepage. We have been building up our custom design upon this theme.
  • And, already warmed-up, we installed the latest version of WPML, the plugin that allows us to produce a bilingual site.

We also opened up a new section: “Elsewhere”, to share on a regular basis articles and multimedia productions that we find interesting on the web.

And if you look at the bottom of the page, you will see an extra section designed to facilitate contact with Miryam or me. Our Twitter and LinkedIn are there, as well as links to our strictly journalistic production.

There is something that is still missing in this soil: protein! We need the site to load faster, especially now that speed is a factor in Google ranking. We’re onto it. Does anyone know of a better guide than Dave Rupert’s?